Guide To Website Success (part one)

1) Make it is smartphone-friendly

We live in a Smartphone Society (Google claims 61% of users are unlikely to return to a mobile site they had trouble accessing and 40% visit a competitor’s site instead) so your website must display beautifully on mobile phones and tablets.

2) Make sure it loads quickly

People have less patience these days. Always make sure your website loads quickly and presents them what they want to see and sharpish. Faster speeds also improve your overall Google ranking. Good quality hosting always helps.

3) Make sure people can find you in the first place

Develop an SEO strategy. Consider the search terms your audience might use to find you. Include content that's relevant: how-to videos, blog articles, e-books...

4) Make it easy to navigate

Stick to navigation protocols people have come to expect. Always ensure navigation buttons are obvious and easily identifiable (towards the top of the page is best) and that all your links are working correctly so the user can quickly switch from page to page.

5) Display a strong consistent brand message

Project the right image. Position your logo and core message in the top left hand corner. It’s the part of the screen to which our eyes are most naturally drawn.

 

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Aube Creative is a (deliberately) small company, so to provide our clients with  the best quality service we're obliged to be quite selective about who we work with. Please take a moment to review our own requirements. If you think we'd be a good fit for each other — bring it on!

Did you know? We also provide the following services...

WEB CONSULTING
Identifying the best digital solutions for your business needs

WEB DEVELOPMENT
World Class state of the art WordPress Websites

SEARCH ENGINE OPTIMISATION
Helping people to find your business online

WORDPRESS TRAINING
How to master your WordPress dashboard

WP CARE PLANS
Taking good care of
your WordPress website