Newcastle Charity Website

meadow-well-connected-NE-north-shields-aube-creative-web-design-agency-newcastle

The Brief

Based in North Shields in the North East of England, Meadow Well Connected works positively with the community by providing a safe, welcoming place where local residents can meet new people, make new friends and learn new skills to help the local community thrive.

The charity offers a range of supportive services including

Digitally Connected a free to use IT suite where people can learn digital and employability skills
Wise Steps : one-to-one support for those with multiple barriers to work
PAUSE : one-to-one support for those with alcohol dependency issues
Connected Kids Club – affordable after-school provision
Seeds of Change : adult day care through our community garden and joinery workshop
Success4All : a peer-led learning hub
Community café
Activities and events

MWC's old website was log past its sell-by date: its fixed width (non-responsive) structure shrank down to postage stamp dimensions which meant visitors had to pinch and tweak to zoom-in and zoom-out = not ideal. Their clunky old CMS was a nightmare to use and the navigation system would often send people in completely the wrong direction!

The charity's Chief Officer Mandi Cresswell said, “Because we do so much we need our website to be clear and easy to navigate for our wide range of stakeholders. Paul and I have worked together for a few months to really get our website right and he has been brilliant. This has been a very positive business relationship for us all.”

MWC have 3 core strategic aims:

COMMUNITY INVOLVEMENT
To develop a sense of ownership of MWC amongst local residents through creative engagement, e.g. events, outreach work, community led activities
SKILLS DEVELOPMENT
To provide inspiration and support for local people who wish to develop new skills and new ways of enriching their lives
CONFIDENCE AND WELLBEING
To strengthen and support the physical and social resilience of residents

The Result

We really enjoyed working on the Meadow Well Connected project. They provide a fantastic service for the local community and we wanted to pack everything they do into the new website (without making it over-complicated) so visitors of any ability could easily find the information they need - regardless of the device they're using - and all within a couple of clicks!

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